Enhance Your Marketing Capabilities With Bulk SMS Service

Mobile SMS is gaining popularity every passing day. There are huge promotions that are being offered by telecommunication firms that encourage the users to utilize the SMS service in a better way. In addition to the personal usage, new firms and corporate sector is also benefiting by this service to cater their different publicity needs. SMS is an excellent way to convey information about any new product to the customers or to inform the employees about any emergency.

There are number of advantages of Short Message Service. Communication of information over SMS is more discrete and direct as compared to telephonic conversation which makes it the best option when conveying messages in a customized way. Sending SMS is way too easy and takes less time than sending an e-mail or making a phone call. The best thing about SMS is that the receiver is not required to be active at the same time when the message is sent. The message is sent whenever the user turns his/her phone on.

Giant retail companies are actively harnessing the bulk SMS facility to convey information regarding new products or fresh deals to their customers. There are minimal chances of spam when compared to emails. SMS is sure to reach the customer compared to emails that may end up in the junk mail folder.

Here are few advantages of bulk SMS services:

- Information about any critical situation or emergency can be sent instantly
- Assurance that the information sent is received by the right person
- Easy way of greeting customers and clients on multiple festive occasions
- Roaming employees can also receive the important information and act accordingly

Along with the one-on-one SMS service, the bulk SMS provider can also provide a facility by which you can send SMS to a number of people simultaneously. This is known as broadcasting and many companies use this to contact spread news and information about any new product launch or exciting deals to their customers.

Some of the key features of bulk SMS software can be summarized as follows:

- Delivery of messages in quick time
- Swift connectivity
- No extraordinary skills required to work with the software
- The utility is easy to use and absolutely secure
- Recipient contact number can be synced with the existing database
- Enhances the efficiency in marketing
- Very cost effective mode of advertisement
- Send multiple SMS to mobile phones within seconds
- Gives an upper edge over the strong competition

Article Source: http://EzineArticles.com/expert/Moneek_N_Mehra/1323775

Top 5 Reasons Why Bulk SMS Marketing is Important For Small And Big Enterprises

In an age of digital marketing, more traditional approaches of SMS and email marketing have taken a backseat. Whether it be a small or a big enterprise, everyone wants to boost their business. In order to grow their business, enterprises these days are completely focused on social media and digital marketing. But as they say 'Old is Gold', Bulk SMS is still a vital approach; small and big enterprises must consider.

Here are some of the reasons why Bulk SMS is still the best bet:

Immediate and Focused : While it is true that digital marketing has a wide outreach, still the results yielded by it are not immediate. On the other hand, Bulk SMS helps to cater to a massive audience in an instant by sending bulk SMSes to your contacts. Moreover, SMS marketing can be designed to specifically cater to customers. Not only does it provide better results, but it also yields it faster.

Mobile-Friendly : In today's world around 95% of the population is in possession of a smartphone. And with the upcoming technology trends, it has become almost customary to make your business as mobile-friendly as possible. However, unlike the limitations of digital marketing such as platform oriented and more, SMS marketing is not bound by technological advancements. Hence, you can reach almost each and every mobile without putting in any additional efforts.

Eco-Friendly : Due to globalization, sustainable development has become a key aspect which is expected of every business. SMS marketing is the only technique having the lowest impact on our carbon imprint. It is the best eco-friendly method to communicate on a global scale without inducing high-frequency radio waves damaging to the environment.

Direct and Simple : In contrast to different creative strategies of digital and product marketing, SMS marketing is a more direct approach. Any enterprise can directly communicate with their customer by the means of an SMS almost instantly. In addition to being direct, SMS marketing is genuinely simple and is easier comprehend. Also, there is room for a lot of creativity in SMS marketing as well. Also, SMSes have limited word count and that's one reason why they are concise and to the point.

Cost Effective and Insightful : SMS marketing is one the most economically befitting marketing strategies for all businesses of all shape and sizes. The investment involved is low while the return margin on SMS marketing is quite huge. The charge per SMS comes around INR 0.10. With targeted audience and creative marketing tactics, Bulk SMS offers some best results with little capital. Moreover, SMS marketing is easily trackable and highly insightful. Any enterprise can conduct a thorough analysis and alter their strategies to suit the audience.

If you are a small or a big enterprise looking to communicate directly with your audience in the most cost-effective way, SMS marketing is one of the best options you must stick to. Not only will it boost your sales but it will also help you understand and cater to your customers efficiently and effectively.

oneXtel is a leading Bulk SMS provider in Delhi, NCR, providing affordable Bulk SMS, Bulk Email, Voice SMS services to their clients.