Tuesday 4 September 2018

What Makes Bulk SMS an Effective Marketing Strategy?

With over 4.5 billion mobile subscriptions worldwide, mobile marketing is proving to be a fruitful investment for entrepreneurs and multinational companies. As the mobile phones have become as an integral part of life, reaching people through Short Message Service such as bulk SMS is not just a smart way but cost effective marketing way too. With its cost effective, reliable,and faster turnaround time, SMS marketing is proving to be a better tool in today's marketing arena.

It is expected that by 2014 mobile internet usage might over take desktop internet usage. According to Mobile Marketer, SMS has response time 8 times more than email. With increasing mobile phone users worldwide, mobile is a vital access point through which entrepreneurs can reach potential customers with ease. It estimated that nearly 98% of the SMS are opened and read by people, making mobile marketing an effective and reliable marketing strategy in today's competitive marketing arena. All these statistics clearly pinpoints the importance of SMS marketing as an effective marketing strategy.

Earlier, entrepreneurs and companies had to rely on SMS service providers to send bulk SMS to customers, but now bulk SMS software has helped entrepreneurs to convey updates to customers in just a simple click. Sending SMS in bulk quantities is one of the simplest and cost effective way to reach large number of prospects in time.

A bulk SMS software enables you to send your ad message in a SMS form directly from your excel database. You can send these messages either from your computer or through your mobile. As bulk SMS advertising is becoming popular in the marketing arena, it is also being used in other sectors such as financial institutions, corporate, education institutions, FMCG marketers and many other people. This software enables a company to send personalized messages to prospects and would stay in the inbox till the receiver deletes it. So even if the receiver has no immediate requirement for the advertised product or service, he can contact you in future whenever the need arises as your contact is saved in his inbox.

Due to its effective performance in the marketing arena, even large scale organizations have started to make use of bulk SMS strategy to boost their business productivity. However, entrepreneurs need to choose the best bulk SMS software based on their expectation and budget because some software may not have all the advanced functionality required to send SMS to a large number of people. So, kickoff your marketing campaign using bulk SMS services and move ahead of your competitors.

1 comment:

  1. A few advertisers are utilizing web publicizing and are bringing a bunch of new clients, however, it has a few confinements - you can contact the general population who make use of a laptop or PC, but you can't reach everybody. This is one of the reasons for the growth of bulk SMS marketing. However, these Bulk SMS cannot be sent just from phones as there will be quite some problem if you try to achieve the target in this way.
    Bulk SMS best website : http://www.hinditsolution.com/
    In fact, there are certain specific Bulk SMS Service Provider companies out there. You need to get access to such companies or work with them in order to utilize bulk SMS marketing services.
    The usage of bulk SMS services is being accessed by a lot of companies nowadays in order to market themselves & their products. Not only in the corporate sector, but the government has also been making use of these messages to spread awareness. Bulk messages are something that has a larger reach and is accessible to all.
    The bulk SMS service in Delhi is quite in demand now as it provides the customers with a lot of coupons & advantages. It also keeps them updated about the offers and discounts which they can avail. This along with increasing the reach also increases the popularity of the company on common grounds. It also saves time along with being an adaptable platform.
    http://www.hinditsolution.com/promotional-sms.php
    These bulk messages are also providing customers a quick in & out, as they can just click on the message and get access to the scheme. They also do not have to provide any personal information.
    contactus : http://www.hinditsolution.com/contactus.php

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